What is the main purpose of a research design in sociological studies?

The main purpose of a research design in sociological studies is to provide a clear plan for how to collect and analyze data about social behaviors and relationships. It helps researchers decide what questions to ask, what methods to use, and how to interpret the results. For example, if a sociologist wants to study how people in a community feel about public transportation, the research design will outline whether they will conduct surveys, interviews, or observations to gather information. A well-thought-out research design ensures that the study is organized, reliable, and can lead to valid conclusions about social patterns. Ultimately, it acts as a blueprint that guides the entire research process, making it easier to understand the complexities of society.