What does labeling theory in sociology primarily suggest about deviance?

Labeling theory in sociology suggests that deviance is not just about the actions of individuals, but also about how society reacts to those actions. When someone is labeled as deviant, that label can influence their identity and behavior. For example, if a teenager is caught stealing and is called a "thief" by their peers and adults, they might start to believe that this label defines them, leading them to continue stealing. This shows how society's reactions can create a cycle where being labeled as deviant can lead to more deviant behavior. In essence, labeling theory highlights the power of social perceptions in shaping people's actions and identities.