Learning Path
Question & Answer1
Understand Question2
Review Options3
Learn Explanation4
Explore TopicChoose the Best Answer
A
The firm is maximizing profit at this output level.
B
The firm is incurring losses because it should produce more units.
C
The firm should decrease production to increase profits.
D
The firm is not covering its variable costs.
Understanding the Answer
Let's break down why this is correct
Answer
When a firm produces 12 units of a product and finds that marginal revenue equals marginal cost, it indicates that the firm is maximizing its profit at that level of production. Marginal revenue is the additional income the firm earns from selling one more unit, while marginal cost is the extra cost incurred from producing one more unit. When these two figures are equal, it means the firm is not losing money on the next unit it produces, nor is it gaining more profit by producing less. For example, if the firm makes $10 from selling one more unit, and it costs $10 to produce that unit, it is at a balanced point where profits are maximized. Therefore, the firm is likely making the most profit possible at that production level, meaning it should continue producing 12 units unless conditions change.
Detailed Explanation
When a firm produces where marginal revenue equals marginal cost, it is maximizing profit. Other options are incorrect because Some might think the firm is losing money and should make more units; It's a common mistake to think that reducing production will increase profits.
Key Concepts
Profit Maximization
Marginal Revenue and Marginal Cost
Output Level
Topic
Profit Maximization Techniques
Difficulty
easy level question
Cognitive Level
understand
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