Learning Path
Question & Answer1
Understand Question2
Review Options3
Learn Explanation4
Explore TopicChoose the Best Answer
A
Price discrimination
B
Cost-plus pricing
C
Penetration pricing
D
Loss leader pricing
Understanding the Answer
Let's break down why this is correct
Answer
In a monopoly, the most common pricing strategy used to maximize profits is called price discrimination. This means the monopolist charges different prices to different customers based on their willingness to pay. For example, a movie theater might charge higher prices for evening shows when more people are likely to go, while offering discounts for matinee showings to attract more customers. By doing this, the monopolist can capture more consumer surplus and increase overall profits. This strategy works well because the monopolist has the power to set prices without competition, allowing them to tailor pricing to different segments of the market.
Detailed Explanation
Price discrimination means charging different prices to different customers. Other options are incorrect because Cost-plus pricing adds a set amount to the cost of making a product; Penetration pricing sets a low price to attract customers quickly.
Key Concepts
Monopoly
Market Power
Pricing Strategies.
Topic
Profit Maximization in Monopolies
Difficulty
hard level question
Cognitive Level
understand
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