📚 Learning Guide
Price Elasticity and Revenue
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If a product has inelastic demand, how would an increase in consumer income typically affect its revenue, assuming that the income elasticity of demand for the product is positive?

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Learning Path
Learning Path

Question & Answer
1
Understand Question
2
Review Options
3
Learn Explanation
4
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Choose the Best Answer

A

Revenue will increase

B

Revenue will decrease

C

Revenue will remain unchanged

D

Revenue will fluctuate unpredictably

Understanding the Answer

Let's break down why this is correct

Answer

If a product has inelastic demand, it means that consumers will buy about the same amount of it even if the price changes. When consumer income increases and the income elasticity of demand for the product is positive, it suggests that people will buy more of this product as they have more money. Since the demand is inelastic, the increase in income will lead to higher sales, which can boost the product's revenue. For example, if a person usually buys a specific brand of soap, they might buy more of it if they get a raise, even if the price of the soap goes up a little. Therefore, overall revenue for the company selling this soap would likely increase due to the combination of inelastic demand and higher consumer income.

Detailed Explanation

When demand is inelastic, people buy the same amount even if prices go up. Other options are incorrect because Some might think that higher income means less spending on certain products; It's a common mistake to think that income changes don't affect revenue.

Key Concepts

inelastic demand
income elasticity
Topic

Price Elasticity and Revenue

Difficulty

medium level question

Cognitive Level

understand

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