📚 Learning Guide
Monopoly and Game Theory
medium

Gary's Gym has a unique exercise device that allows it to set prices higher than the marginal cost. If the gym decides to lower its price to increase the quantity demanded, which category best describes the gym's pricing strategy and its implications for market power?

Master this concept with our detailed explanation and step-by-step learning approach

Learning Path
Learning Path

Question & Answer
1
Understand Question
2
Review Options
3
Learn Explanation
4
Explore Topic

Choose the Best Answer

A

Price Discrimination - Charging different prices to different consumers based on willingness to pay

B

Limit Pricing - Setting a low price to discourage new entrants into the market

C

Profit Maximization - Adjusting price to equal marginal cost to maximize overall profit

D

Allocative Efficiency - Setting price equal to marginal cost to achieve optimal resource allocation

Understanding the Answer

Let's break down why this is correct

Answer

When Gary's Gym sets prices higher than the marginal cost, it is acting like a monopoly, which means it has significant control over its pricing. If the gym decides to lower its price to attract more customers, it is likely trying to increase demand for its unique exercise device. This strategy can help the gym maximize profits by selling more units, even if the price is lower. For example, if the gym lowers the price from $100 to $80, more people might join, leading to higher overall revenue despite the lower price per person. This shows how the gym uses its market power to influence customer behavior and improve its financial situation.

Detailed Explanation

Limit pricing is when a company sets a low price to keep competitors out. Other options are incorrect because This option suggests charging different prices to different people; Profit maximization means setting prices to match costs for the highest profit.

Key Concepts

Monopoly Pricing Strategies
Market Power
Elasticity of Demand
Topic

Monopoly and Game Theory

Difficulty

medium level question

Cognitive Level

understand

Ready to Master More Topics?

Join thousands of students using Seekh's interactive learning platform to excel in their studies with personalized practice and detailed explanations.