📚 Learning Guide
Consumer Spending and Price Elasticity
hard

A local farmer raises the price of his organic potatoes from $2 to $3 per pound. He notices that while some customers buy less, his overall revenue from potato sales has increased. Which of the following best explains this scenario regarding consumer behavior and price elasticity?

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Choose the Best Answer

A

The demand for organic potatoes is inelastic, meaning consumers are less sensitive to price changes.

B

The demand for organic potatoes is elastic, so consumers significantly reduce their purchases when prices rise.

C

The increase in price has no impact on total revenue, as quantity demanded remains constant.

D

Consumers are unaware of the price change, so their purchasing behavior remains the same.

Understanding the Answer

Let's break down why this is correct

Answer

In this situation, the farmer has raised the price of his organic potatoes, which means he now charges $3 instead of $2 per pound. Even though some customers are buying fewer potatoes because of the higher price, the total amount of money he makes from selling potatoes has gone up. This can be explained by the concept of price elasticity, which shows how sensitive consumers are to price changes. If the demand for the potatoes is inelastic, it means that customers will still buy them even at a higher price because they value them highly or have few alternatives. For example, if a customer usually buys 10 pounds at $2 (spending $20) but now buys 6 pounds at $3 (spending $18), the farmer still benefits overall because the increase in price compensates for the decrease in quantity sold.

Detailed Explanation

The demand for organic potatoes is inelastic. Other options are incorrect because This option suggests that people stop buying when prices rise; This option says that total revenue stays the same when prices change.

Key Concepts

Price Elasticity of Demand
Consumer Spending
Market Behavior
Topic

Consumer Spending and Price Elasticity

Difficulty

hard level question

Cognitive Level

understand

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