📚 Learning Guide
Strategic Decision-Making
easy

A small tech startup is facing declining sales and is considering whether to pivot their product line or invest in marketing their current offerings. Which strategic decision-making principle should they prioritize to ensure they choose the best course of action?

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Learning Path
Learning Path

Question & Answer
1
Understand Question
2
Review Options
3
Learn Explanation
4
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Choose AnswerChoose the Best Answer

A

Analyze market trends and customer feedback to understand the need for a pivot

B

Immediately increase their marketing budget without further analysis

C

Follow what competitors are doing without evaluating their own strengths

D

Stick to the original product line because it has been successful in the past

Understanding the Answer

Let's break down why this is correct

When a company sees sales drop, it must look at what customers want and how the market is changing. Other options are incorrect because Thinking marketing alone will fix everything overlooks why sales fell; Copying competitors assumes their success will happen here too.

Key Concepts

Strategic Decision-Making
Market Analysis
SWOT Analysis
Topic

Strategic Decision-Making

Difficulty

easy level question

Cognitive Level

understand

Deep Dive: Strategic Decision-Making

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Definition
Definition

Strategic decision-making involves evaluating alternatives and selecting the best course of action to achieve organizational goals. It requires analyzing data, forecasting outcomes, and considering long-term implications. Effective strategic decision-making is essential for sustainable growth and competitive advantage.

Topic Definition

Strategic decision-making involves evaluating alternatives and selecting the best course of action to achieve organizational goals. It requires analyzing data, forecasting outcomes, and considering long-term implications. Effective strategic decision-making is essential for sustainable growth and competitive advantage.

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