A company is struggling with high employee turnover and low morale. The management decides to investigate the organizational culture to understand its impact on employee satisfaction. Which of the following strategies should they prioritize to improve their culture effectively?

To change the culture, the company should first focus on open communication and regular feedback. When leaders actively listen, share information, and act on employee input, it signals that people matter and builds trust. For example, a weekly town‑hall where staff can ask questions and management follows up on concerns shows that voices are heard. By making communication a habit, employees feel valued, morale rises, and turnover drops. This simple shift often creates a ripple effect that improves other parts of the culture.