📚 Learning Guide
Business Strategy
easy

A small coffee shop is struggling to attract more customers in a competitive neighborhood. The owner decides to analyze their strengths, weaknesses, opportunities, and threats (SWOT) to develop a business strategy. Which aspect of their SWOT analysis should they prioritize to improve their competitive advantage?

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Learning Path
Learning Path

Question & Answer
1
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2
Review Options
3
Learn Explanation
4
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Choose the Best Answer

A

Identifying their unique strengths that differentiate them from competitors

B

Focusing solely on their weaknesses to improve them

C

Ignoring threats from competitors since they are established

D

Considering only opportunities without analyzing strengths or weaknesses

Understanding the Answer

Let's break down why this is correct

Answer

The coffee shop should focus on the Opportunities part of its SWOT analysis, because these are the chances to stand out in a crowded market. By looking for gaps—such as a demand for a unique brew, a local event, or a partnership with nearby offices—they can create something that competitors are not offering. This gives them a clear edge and attracts new customers. For example, if a nearby office has no coffee option, the shop could offer a quick‑serve breakfast combo, turning a simple idea into a competitive advantage.

Detailed Explanation

Spotting what sets the shop apart gives the owner a clear selling point. Other options are incorrect because The mistake is thinking fixing every flaw will win customers; Skipping threats assumes rivals are harmless.

Key Concepts

Business Strategy
SWOT Analysis
Competitive Advantage
Topic

Business Strategy

Difficulty

easy level question

Cognitive Level

understand

Practice Similar Questions

Test your understanding with related questions

1
Question 1

In a SWOT analysis, how should a company prioritize its strategies based on identified strengths and weaknesses?

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Question 2

A small café is struggling to attract new customers in a competitive market. The owner decides to conduct a SWOT analysis to identify areas for improvement. Which of the following scenarios exemplifies the most effective use of the SWOT analysis in this context?

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3
Question 3

A small retail company is facing declining sales and is unsure about the reasons behind it. They decide to conduct a SWOT analysis to evaluate their current position. Which of the following best describes how they should utilize the SWOT analysis to improve their business strategy?

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Question 4

In a SWOT analysis, how should a company prioritize its strategies based on identified strengths and weaknesses?

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Question 5

A small café is struggling to attract new customers in a competitive market. The owner decides to conduct a SWOT analysis to identify areas for improvement. Which of the following scenarios exemplifies the most effective use of the SWOT analysis in this context?

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Question 6

A small coffee shop is struggling to attract more customers in a competitive neighborhood. The owner decides to analyze their strengths, weaknesses, opportunities, and threats (SWOT) to develop a business strategy. Which aspect of their SWOT analysis should they prioritize to improve their competitive advantage?

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Question 7

A small retail company is facing declining sales and is unsure about the reasons behind it. They decide to conduct a SWOT analysis to evaluate their current position. Which of the following best describes how they should utilize the SWOT analysis to improve their business strategy?

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8
Question 8

A small café is struggling to attract new customers in a competitive market. The owner decides to conduct a SWOT analysis to identify areas for improvement. Which of the following scenarios exemplifies the most effective use of the SWOT analysis in this context?

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9
Question 9

A small coffee shop is struggling to attract more customers in a competitive neighborhood. The owner decides to analyze their strengths, weaknesses, opportunities, and threats (SWOT) to develop a business strategy. Which aspect of their SWOT analysis should they prioritize to improve their competitive advantage?

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Practice
10
Question 10

A small retail company is facing declining sales and is unsure about the reasons behind it. They decide to conduct a SWOT analysis to evaluate their current position. Which of the following best describes how they should utilize the SWOT analysis to improve their business strategy?

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