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HomeHomework Helpbusiness-technologyDigital Business Platforms

Digital Business Platforms

Online platforms and tools that enable businesses to operate, manage, and interact with customers, partners, and other stakeholders in a digital environment, including features such as account management, email templates, and projectors for presentations

intermediate
3 hours
Business Technology
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Overview

Digital business platforms are transforming how businesses operate by providing online systems for transactions and interactions. They encompass various types, including e-commerce, social media, and cloud services, each playing a crucial role in the digital economy. Understanding these platforms is...

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Key Terms

E-commerce
Buying and selling goods or services over the internet.

Example: Amazon is a leading e-commerce platform.

Cloud Computing
Using remote servers hosted on the internet to store, manage, and process data.

Example: Google Drive allows users to store files in the cloud.

Data Analytics
The process of examining data sets to draw conclusions about the information they contain.

Example: Businesses use data analytics to understand customer behavior.

User Experience (UX)
The overall experience a user has when interacting with a product or service.

Example: A well-designed website enhances user experience.

Freemium Model
A business model that offers basic services for free while charging for premium features.

Example: Spotify offers free access with ads and a paid ad-free version.

Subscription Model
A business model where customers pay a recurring price at regular intervals for access to a product or service.

Example: Netflix operates on a subscription model.

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Key Concepts

E-commerceCloud ComputingData AnalyticsUser Experience